All-Terrain Vehicle Association Unveils New Logo
Tuesday, August 11, 2009

"This new, vibrant and dynamic ATVA logo reflects the association's mission to promote the ATV lifestyle and protect the future of the sport," said AMA/ATVA President and CEO Rob Dingman.

The ATVA's new logo is similar to the AMA's logo in type style and colors. The red, white and blue logo has a modern look with ATV in red, the final A in blue, a white outline for the letters, and the name -- All-Terrain Vehicle Association -- below the letters.

The ATVA is dedicated to increasing its members' enjoyment of riding and owning ATVs, and it is a primary source of information about recreational riding opportunities. As America's largest off-highway vehicle (OHV) organizations, the AMA and ATVA advocate for OHV rider interests with dedicated government relations offices and staff in Washington, D.C., the western U.S., and in the organizational headquarters of Pickerington, Ohio. Through clubs, promoters and partners, the two associations sanction more than 4000 recreational and racing events annually. AMA and ATVA members also receive numerous money-saving discounts from a variety of service and ATV-related suppliers.

The All-Terrain Vehicle Association (ATVA), as part of the American Motorcyclist Association, promotes ATV riding and protects the future of ATV riding in America. The ATVA advocates for riders' interests in the halls of local, state and federal government, the committees of international governing organizations and the court of public opinion. The ATVA is an authoritative source of information about where and how to ride, products, events, racing, and safe riding practices. ATVA members receive money-saving discounts from dozens of well-known suppliers of ATV-related services, gear and apparel, transport, hotel stays and more.